Don Dougherty
Creative Director
Don Dougherty, Creative Director for Hawthorne, is a well-established DRTV writer, editor, and branding expert. His global expertise includes Short and Long Form DRTV projects for DirecTV, Microsoft, Merck, Philips, Gateway, Tropicana and Stanley Tools. He also knows the direct mail and the print side of the business. Dougherty’s most recent experience as Director of Creative Services at Portland’s Direct Marketing Solutions is helping Hawthorne to broaden its core lineup of offerings. Dougherty is integrating direct mail, new media and branding platforms into Hawthorne’s established lineup of DRTV creative, production and media buying services. By virtue of his brand and editorial work overseas in Hawaii, Japan and Spain, Dougherty brings a global grasp of winning advertising tactics.
Dougherty is a seasoned writer whose credits extend well beyond direct response campaigns. He is an avid cook, scuba diver, philosophy buff and wine aficionado, and has been published in each of these fields. Dougherty operates out of Portland, OR.
Don Dougherty
Creative Director
