THE POWER OF THE
HALF HOUR®

Hawthorne's Long Form commercials reflect the highest art of storytelling and the science of persuasion - skills we have perfected through writing and producing hundreds of Infomercials and Brandmercials for Fortune 500s and savvy direct marketers and entrepreneurs.

Hawthorne pioneered Long Form DRTV in 1984 when Tim Hawthorne started our agency. Since then Tim has been cited as the 'Father of the Modern Infomercial.' Our wealth of knowledge, experience, and sales success is what allows us to continue to deliver optimally performing shows today.

Our track record of extraordinary success is driven by our talented Creative Directors, our seasoned DRTV media buying team averaging 12+ years of experience and our powerful analytic and reporting system, TimeTrack™ - the most sophisticated tracking system in DRTV today.