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DRTV Magazines

Direct and Electronic Marketing Magazines and eZines

• 1 to 1

  Published eight times annually, 1 to 1 Magazine highlights the achievements and new developments in all corners of the Customer Relationship Management universe. Their mission is to provide a trusted source of timely, relevant, useful and stimulating information about the ongoing one-to-one revolution.

• Catalog News

  In 1979, recognizing the growth of the catalog business, Maxwell Sroge established the first newsletter for catalogers, "The Catalog Marketer", today re-named "The Catalog & Web Marketer". In 2000, the company launched a second website - Catalog-Web-Marketer.com to service the growing catalog and Internet markets. In this E-zine, Maxwell Sroge keeps readers informed about the latest developments in catalog and web marketing. He provides useful tips, posts notices for related conferences and features the “Website of the Month.”

• Direct

  The authoritative resource for direct marketing professionals, DIRECT delivers detailed coverage of every aspect of successful direct marketing. DIRECT puts breaking developments into meaningful, actionable terms marketers can use to build successful campaigns.

• DMNews

  DMNews.com helps direct and internet marketers stay abreast of the changing times by identifying new trends, new markets and new technologies and developing focused "newspapers within newspapers" to cover these new markets and disciplines. At DMNews.com, readers can select from nineteen customized topics of coverage ranging from Agency News to Teleservices.

• Electronic Retailer Magazine

  Electronic Retailer Media Group is the premier source of information in one of the fastest growing segments of the direct response industry, the electronic direct response market. Electronic Retailer magazine and its online properties deliver news updates, exclusives, industry research, educational features and in-depth coverage of issues relating to government affairs, legal aspects, concepts and products, production, media-buying as well as all back end services.

• Response Magazine

  Response Magazine is the official monthly publication of the Electronic Retailing Association, the direct response TV industry’s leading organization. The definitive publication in direct response marketing, Response provides targeted, cutting-edge content for professionals involved in all facets of direct response marketing, including DRTV, interactive TV and the Internet. Through education about the value of interactivity and research on its effects, Response is the industry leader in promoting the convergence of interactivity and direct marketing. At the same time, Response delivers timely news and in-depth analysis specific to the needs of its readership.

• Target Marketing

  Target Marketing is a hands on, how-to publication covering the world of direct marketing. In each issue you will find in-depth information on the techniques, technologies, topics and trends that will help busy direct marketers "market smarter."

• Web Digest For Marketers

  The E-zine Web Marketing Today, focuses on helping small to medium businesses learn how to promote their business via websites, email marketing and paid Internet marketing.

• Web Marketing Today

  The authoritative resource for direct marketing professionals, DIRECT delivers detailed coverage of every aspect of successful direct marketing. DIRECT puts breaking developments into meaningful, actionable terms marketers can use to build successful campaigns.

• WorkZ.com

  WorkZ.com is the acknowledged award-winning, one-stop resource for helping small businesses grow and prosper online. No other Web site creates the kind of Web-oriented content that small businesses want to read including a daily and weekly newsletter with practical tips and techniques. WorkZ does "live case studies" that go step-by-step through Web promotion and management - reporting what works, what it costs, and what could be better.