By George Leon, Chief Strategy Officer – Hawthorne
Original Publication: New Media and Marketing
Date of Publication: January 23, 2019
When it comes to capitalizing on direct response television (DRTV) advertising, some of the best advice comes from privately held startups valued at over $1 billion. That’s because they’ve seemingly mastered the use of TV advertising that directly engages consumers, from launch to growth.
Successful brands like Experian,Read More