Original Publication: Chief Marketer

Date Published: April 23, 2019

Author: Jessica Hawthorne-Castro

Thanks to a bestselling book and a hit Netflix series, Marie Kondo  and her ethos of cleaning, organizing and “sparking joy” has become an international phenomenon. However, the power of decluttering isn’t limited to homes. Businesses can also embrace the KonMari method to emphasize the assets that make their brand shine.

Organizations today are positively swimming in data.

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