Our creative strategy encompasses the latest Neuroscience principles that influence and drive consumer purchases.
The Neuroscience principle behind our BLACK+DECKER campaign.
Acoustic Encoding— Repetition of words or putting information into a song or rhyme increases comprehension and recall.
The Neuroscience behind our thredUP campaign.
Distinction Bias — The tendency to view two options as more dissimilar when evaluating them simultaneously than separately.
The Neuroscience principle behind our HomeAdvisor campaign.
Social Validation — When we are uncertain about what to do, we look to other people to guide us.
When you need creative that’s both memorable and measurable, you need to work with HAWTHORNE.